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#GOOGLE MY BUSINESS CATEGORIES FOR HEALTHCARE FULL#
#GOOGLE MY BUSINESS CATEGORIES FOR HEALTHCARE FREE#

So, we’ve already mentioned that GMB categories are super important to your business.

#GOOGLE MY BUSINESS CATEGORIES FOR HEALTHCARE FREE#

Get your Free Social Media Plan Get My FREE Plan What are Google My Business Categories? You know when you search for something, for example ‘digital marketing agency in Guildford’, and the first few results are usually ads, but the next few show a map with a few listings below that? Well, those are all businesses that have a GMB profile that Google has decided are relevant to this search! So, if your GMB profile is cleverly optimised, there may be no need to spend hundreds on ads to show up in these searches- you can do it for free!

#GOOGLE MY BUSINESS CATEGORIES FOR HEALTHCARE FULL#

It’s true that your full profile will only automatically show up if someone searches for your business, but simply having the page set up will increase your visibility in other searches, too. If you weren’t tempted before, surely you are now?

But, they have so many benefits that it genuinely does add value to your businesses’ online presence.

It’s FREE! That’s right, there is absolutely no charge to have one of these attention-grabbing listings.

There are a variety of post types that you can do, including offers, so why not entice people in with an exclusive offer that they can only get by visiting your GMB page?

Posts give you the potential to call to action.

Why would you not want to make use of this otherwise empty space? So, it’s more likely to draw the eye in and interest your potential customers! Even if a competitor’s results show up in the search, it’s your business that will grab the most attention. A GMB profile takes up a lot of space on the webpage.You know that your business is great, but if you really want to shout about it, collecting Google Reviews that will show up on your GMB profile is always a winner! It also offers you the functionality to reply to reviews, thanking them or, in the case of a bad review, addressing it and what you’re going to do about it so potential future customers can see that you are proactive. Now you know what a GMB profile looks like, what are the benefits, and why should your business definitely have one? Here are just a few of the benefits we have found: But, a GMB profile done right and optimised will be too long to fit into a single screenshot- there’s also space for our Google Reviews, and a GMB post, which is a space to highlight your latest offers and news to those who are searching for your business. So, as you can see, when you search for our business, alongside the results there is our GMB profile! It details everything anyone might need to know about the business. Let’s take a look at what our GMB profile looks like: They have signed up for a GMB account and, as a result, can have this little slice of the webpage when somebody searches for them, that’s completely dedicated to them. This is their Google My Business listing. You know when you search for a business on Google, and a little tab pops up on the right-hand side of the search results? It will include various bits of information about the business such as their location, opening hours, contact number, and maybe even some photos. Even if you’re not 100% sure on what it is, you probably will have seen it in action before.

So, what are the Google My Business categories, and how do you choose them in order to maximise your businesses’ visibility online? We’ll cover all of that and more in this post, so carry on reading to find out all about it… What is GMB and what are the benefits?įirstly, let’s talk about GMB in general terms. In today’s article, we’ll go through what a Google My Business (GMB) account is, with a focus on one thing: categories. Have you got a Google My Business account? If not, then you are really missing out.